Archive for April, 2006

Traffic Rotator

Monday, April 10th, 2006

How productively use a traffic rotator!

What is a traffic rotator? How can you benefit from using a traffic rotator? How is effective split testing used with traffic rotators? A traffic rotator is very useful tool when utilized properly.

A traffic rotator is a link where you can insert multiple links within itself. So everytime your click on the the rotator link, it will cycle thru all the links your put into the rotator link evenly. If you are promoting more than one program or running more than one advertisement at a time, this can be very useful and time effective. All you need to do when you want to change your link rotation is change one or more of the links in your traffic rotator url. This feature is used by the majority of marketers online however, traffic rotators can be used for a more important tactic.

Traffic rotators are one of the best ways to split test your links to find out which ones are the most effective with pulling in sales or double opin subscribers. Lets say that you have 5 links in a traffic rotator and they all are geared toward getting optin subscribers.

Lets say these links look like this for example….

yoursite.com/yoursite1.html
yoursite.com/yoursite2.html
yoursite.com/yoursite3.html
yoursite.com/yoursite4.html
yoursite.com/yoursite5.html

Now you will create a redirect URL for your double optin autoresponder which will redirect the subscriber to another website after they enter their name and e-mail address.
Now the trick is to track your redirect url so that you know which rotator url your subscribers come from.

So lets say your tracking links look like this…

yoursite.com/track1
yoursite.com/track2
yoursite.com/track3
yoursite.com/track4
yoursite.com/track5

If your redirect url is tracked with yoursite.com/track2 more than the other tracked redirects than you will see which rotator link is performing better than the others. Now you can promote that more effective rotator link and delete the other less effective ones.
This is one way to effectively split test your sites and save yourself time and money looking for productive links and sales copy.

Not tracking your ads is ultimately costing your money. If you are able to promote an effective ad for a prolonged period of time and create sales without any additional effort besides advertising then you are doing yourself a huge favor.

So take the time to split test your ads, it doesn’t take very long and does not take much effort but reaps huge rewards.
I hope that this article has helped you get an idea of how to use traffic rotators effectively in your marketing efforts.

Author: Corey Morehouse
Hits Connect Rotator
Freewebbizsolutions.com

Don’t Make My Idiotic Mistake! Build Your List

Sunday, April 2nd, 2006

Don’t follow my idiotic mistake!

Yes it took me 2 yeas of trying to market online until I finally got this concept brutaly pounded into my head. BUILD YOUR DARN LIST! If you have heard of this and haven’t gotten around to doing it, your just spinning your wheels.

I worked my rear off marketing for 2 straight years nonstop and built sizeable downlines in multiple programs. Sure I made a few bucks here and there but what was digging myself a deep grave. Today, all these programs I built downlines are gone and had nothing to show for it. I was promoting somebody else and not myselft. I am not saying promoting affiliate links is a bad thing but just remember… would you rather promote affiliate links from you optin list or promote these same links with hard work?

So before you do anything else: build a website, create and newsletter, and start promoting your site and newsletter. This will save you tons of time and headaches in the long run. Build your list by giving away free software, ebooks, and offers. I would recommend giving away a viral e-book to new subscribers personally.

I don’t know about you but I don’t want to work nonstop all day long marketing. If I wanted to do that I would just go out and find a job right? You probably want to be lazy like me and wake up late and go to bed early knowing your gonna make money either way. So 25,000+ subscribers later I can feel comfortable doing that. I am not saying you can be lazy but you get the point :)

It is much easier to promote affiliate programs or your own programs for that matter when you can e-mail several thousand subscribers about it.

So heres some extra benefits of building a list will bring you….

1. offer paid ads in your newsletter
2. promoting affiliate links or your programs mentioned above
3. potential viral sales
4. days, weeks, months, and years of residual income potential
5. future Joint Ventures with your subscribers or other webmasters affiliated with your business

Those are just a few of the benefits of building a list offers, I am sure you can find other good reasons if you put your mind to work.

Be careful! Once you have a list its up to your to maintain it. Watch what you promote or recommend. For the most part stick to your “newsletters theme.” Its okay to go off topic every once in awhile but keep that to a minimum. Remember that you have a good reputation to keep and if you start angering your subscibers or flood their e-mail box with offers your business will start to sink.

Build your list right and build your list smart! If you don’t know how to build a list properly feel free to check out my signature for the “Optin Master Course.”

I hope that this sheds some light on the importance of building your list and stop you from following my idiotic mistake!

Author: Corey Morehouse
Optin Master Course
Freewebbizsolutions.com

Email Automatic Responder

Saturday, April 1st, 2006

What is a email automatic responder?

If you run an online business or send a large amount of e-mail periodically you may have found if being a very tedious task. Email automatic responders called “autoresponders” eliminate this task completely. Well almost :)

Email automatic responders allow you to followup automatically with any prospect or lead automatically. This is very important if you offer a free discount, information or gift as a subscriber bonus. From here you are able to capitalize on the potential of your email automatic responder or autoresponder in the form of followup automation.

You can write a pre written e-mail series that automatically mails each customer or lead capture on an automated basis. As you can see this saves tons of time in planning. And more importantly, giving you exta time to plan or research other important strategies for your business.

Another great feature most email automatic responders offer are broadcasts. This is very important for a business to utilize. Broadcasts e-mail your whole database of subscribers with one click. This is very helpful if you run a bi weekly or monthly newsletter so that you can keep all subscribers in one area as opposed to opening another e-mail account elsewhere.

Two key elements that you should be looking for in a email automatic responder are…

1. double optin capability
2. email deliverability

the email automatic responder is use is called “Emailaces” which can be found in my signature…

The great concept of using double optin lead caputer is simple. Won’t get in trouble or spamming! If people double optin to your autoresponder they have no right to complain about e-mail and they can quickly and easily unsubscribe anytime the like. Another good feature is that you don’t want people who are not excited about your offer. If they were excited when they signed up, they will be excited when wait for the double optin confirmation email. If they never double optin that means they didn’t care much for the offer and unlikely would never have purchased anything from you anyway. You want to deal with excited and enthusiastic prospects who are looking for the edge your product or service will give them.

E-mail deliverability! If your e-mails or more importantly your double optin confirmation e-mail is not getting through you have a serious problem. That is why you don’t join just any email automatic responder as they are not equally effective. Make sure that you have a guarantee that a certain percentage of your e-mails are being delivered. If your email automatic responder provider has no clue, its better to look elsewhere.

I hope this article helps you decide on a good email automatic responder to use with your personal or marketing efforts!

Author: Corey Morehouse
E-mail Aces
Freewebbizsolutions.com